DIY web design sounds great until you realize how much skill it takes. Here’s some very common mistakes.
Text and Content Need Editing
If a DIY website creator is willing to cut corners, it’s already a bad sign. If they may not hire a good web designer, they most likely are not going to hire an editor to help with content. A website that contains too much text will struggle. Or text that is wordy or incomprehensible can make a business or an individual seem unprofessional. The best websites are minimal and clear. Their messages are direct and they say what they need to. They engage the audience with language that is accessible and tells them what they need to know.
Search Engine Optimization
If Google can’t find your website, it might as well not exist. A high search engine ranking is important not only because it is free, but it is usually the number one way potential customers will find you on the Internet. If search engines cannot find your site easily, neither will your clients. DIY website builders offer virtually nothing in the way of SEO, meaning you have to piece together the puzzle of this perplexing practice on your own. Here are some great ways to improve this: https://shanebarker.com/blog/small-business-seo-tips/
Consistency in design means the elements in UI design are uniform in terms of the look and the behavior. Thanks to consistency, your web design would make no surprise and difficulties when users are navigating the sites. The reason for this is that surprises are bad for experiences: once your users cannot get what they expected, frustration and confusion just come. That’s why there is a very valuable quote that every UX/UI designer should learn by heart “Let’s design for user expectation.”
Working as a web designer requires us to come up with different ideas every day. However, not every idea is a good idea. When including too many things on a site, your end-users will be confused by its look and as a result, information cannot flow smoothly and reach the visitors as expected. This is when we should get rid of some certain exceeded components or elements to optimize the user experience. If you want to optimize this, you need a good user experience process.
Keep this conversation going by commenting below, liking this piece, sharing this article, calling me directly at (812-336-1727), or e-mail me here.