by Christina Parker | Sep 18, 2023 | Articles
Staying relevant in the digital market takes work. Here’s 3 ways to stay on top. Know Your Customers Understanding your target audience is an essential step in ecommerce marketing. Who are they? What are their interests, needs, and desires? Where do they spend their...
by Christina Parker | Sep 11, 2023 | Articles
Autumn is a crucial time to stay current on what’s happening in the market. Here’s some of the trends. Discounts and Savings The first holiday marketing trend makes a lot of sense because when the economy is less stable, consumers hold their finances a little dearer....
by Christina Parker | Sep 5, 2023 | Articles
Quarter 4 can be crucial, so it’s best to have an especially good strategy. Here’s some guidelines. First, Look Inward At this time of year, the heaviness of what we’ve been carrying all year can result in burnout, overwhelm and exhaustion. Self-care is a key business...
by Christina Parker | Aug 28, 2023 | Articles
Keeping your tools sharp is crucial for the world of marketing. Here’s 3 ways to make it work best. Promotion Promotion is an incentive tool used to drive up short-term sales. Promotion can be launched directed at consumer or trade. The focus of advertising to create...
by Christina Parker | Aug 21, 2023 | Articles
Your ad campaign should be at the top of its game to bring you any returns. Here’s 5 ways to do it. Target Your Audience A successful marketing campaign and marketing strategy starts with a clear definition of their target audience, then tailoring your ads to speak to...
by Christina Parker | Aug 14, 2023 | Articles
Staying on top of your marketing strategy is key to keeping your business afloat. Here’s why. Evaluate Your Marketing Material Your marketing material can include anything you produce, from your social media pages and website, to banners you use at tradeshows, sales...
